For many small businesses, they need to promote their companies very well through the power of social media.

As usual, there's been a lot of talk about Facebook lately -- privacy concerns, several-year-old IMs, accounts being deleted, the value of traffic, more privacy concerns, etc. So I thought it might be worthwhile to take a look at Facebook traffic to see what could be ascertained through Experian Hitwise data.

Last time, I presented an overview of YouTube Insight and went into some of the common metrics that you could find through utilizing this unique video analytics tool. Hopefully you're ready to roll up your sleeves, queue up Excel, and dig deeper into your YouTube data.

Last week, I explored the issue of how Facebook’s own “Posts By Everyone” search feature revealed people who might be sharing material they didn’t intend for the entire world to see. I’d strongly encourage people to read it: Facebook’s “Posts By Everyone” Feature: Do People Realize They’re Sharing To The World?

We all know that everyone is a product of their environment. But how large of a role does networking through social media play into our lives?

As you probably know, Facebook has launched the newest version of their Facebook Platform last week at their third F8 conference. This new platform “puts people at the center of the web” and boosts personalization while making websites more social.

If you visit Facebook or YouTube during official hours while in the your offices, well – welcome to the club. I do that too. And guess what? It looks like everyone else are doing the same thing as study shows that both Facebook and YouTube are getting heaps of traffic from business sites.

Well once you get done patting yourself on the back for owning such a magical device you’ll no doubt want to start tweeting from it. Of course that’s easy enough right? Through the myriad of apps and web services that should be no problem right?

When these links arrived as direct messages, as viewed through the Twitter site, they were unchanged. Nothing had been altered. My understanding is that links WILL change in direct messages in the near future, however.

It’s not a large issue right now because social media is still new, it’s exciting, and everyone’s doing it. Once the allure wears off and people will begin to ask about profit.