Hi,

Just wondering... the headline is one of the most important parts of your copy.

How do you go about writing your headlines? Do you swipe? Do you follow a formula? Do you brainstorm page upon page until you discover the winning combination?

Or do you use the best keywords to write your headlines?

Thanks!

I write my own headlines by just simply applying it through newspapers or online press releases. If you are reading such newspapers or online press releases, you may know what is the format.