Why Blogs are so Important

Many experienced internet marketers have talked about why blogs are so important for business owners, affiliate marketers, artists, authors, etc. They definitely have a good point. The amount of blogs growing on a daily basis is mind boggling. Blogs are crucial for business owners if they want to build an online presence quickly. Blogs with an RSS feed are lead magnets. Even though there are an increase in blogs, there are still a lot of business owners who are hesitant to use blogs and are happy with having an ordinary website created.

What are Blogs Anyway?

Blogs are a content management system with a website template. Blog owners use them to express themselves in anyway they desire. Anyone can create a blog and there are a large number of free blogging platforms around. Because people have a lot to say, they will create their own blogging accounts and begin to create blog posts. Others online can interact with the bloggers and share their views on whatever was expressed in a blog post through commenting.

Why do Businesses Need Blogs?

As previously stated, blogs are meant to attract traffic which will in the end convert to new clients or customers. Nevertheless, if you had created a blog a year ago and only wrote two posts, you will receive very little traffic. Whatever traffic you would receive would not likely convert to clients or customers either.

That is one very significant reason to important to update blogs at least three times a month. Search engines are immediately notified when you do update a blog, and that by itself will help your blog rank higher.

If you post often on your blog, that is going to help you in many ways. You will not only attract loads of new traffic- but if you already have an audience, they will want to keep reading your posts.

Blogs are also essential for being used to help business owners build his or her reputation in a niche. The more the blog grows, the more business owners can demonstrate their knowledge in which ever field they have chosen.

To conclude, this is why blogs are going to help business owners gain more traffic and clients than ordinary websites. Ordinary websites lack RSS feeds and there is only so often they can be updated. With a blog, there is no limit on how often new posts are created. Because search engines love new content, a blog that is updated often will rank very high on search engines. Ordinary websites have a tougher chance of ranking high for that reason alone.

I have noticed on many blogs that there are actually spam comments that are spreading and invading tons of blogs that exist right now. Most of the spammers in my own thoughts are using some form of blasting software that can blast spam comments to random blogs whether appropriate or inappropriate. Their strategy is to automate their detail insertions like name, location, e-mail, URL and the body of the comment that says "Nice post. Keep it coming", or "Thank you".

Blasting softwares in the internet right now are just making profits from the spammers who are buying their software just to do the "Black Hat" thing. But according to my friend, it was not recommended and the success rate was less than 30% to 40% when you submit your links to those blogs. Most of the blogs right now are setting them under moderation or it needs them to register when posting a comment, along with their supporting link.

As for one of my friends, he has a blog and he noticed at least four to five comments a day, 90% of them were spam and stupid type of comments. He didn't mark it as spam, instead he immediately trash it. However, he still allows anonymous users to comment on his blog posts. But then, starting next week he will change his settings to let them register first before writing a comment.

You cannot outsmart the owners of the blogs you would like to spam, because they're always been notified when someone commented or registered in your blog. Blasting spam comments using software is not good, it's better if you do it manually and in a hard way. Right now, I'm no longer using a software, instead I do this manually.

In terms of blogging, we're not limited into one type. The fact is, there are blogs with several types. No matter what type of bloggers we use, they publish their content on topics and issues which have passion about it. Several bloggers are just writing on what might interest them. Business-oriented blogs are more often focused into one topic they need to emphasize their products, services and offers.

Blogs can cover mostly wide range of topics. Several people are getting interests to blogging right now. They earn cash through expressing their feelings or advertise their products or services. Blogging is one of the new methods of earning income at home or in an internet cafe. Being a blogger brings enjoyment and happiness to several bloggers for sharing their opinions and thoughts to others and receive advice from them too.

Several businesses are beginning to explore the world of blogging. This is one of the excellent opportunities for them which it was a great medium of communication. Business-oriented blogs are earning benefits from SEO advantage, which is one the biggest leverages on being a blogger.

If your business has a website that promotes products, services or offers in any type of content, it will serve as a vehicle to drive your business to another level. Right now, blogs are very useful because they are text-based databases, compared to the content of a traditional website. It means that blogs are minimizing the crawling time to various search engine spiders like Google, and to allow them retrieve other information about the page much faster.

Blogs are very dynamic, which can be updated more often. If you publish your contents frequently, search engine spiders like Google will visit your blog more often. It results to your blog that can have as many pages being sent to various search engines, compared to its competitors. If the competitor has a static website, it will be much better. It provides blogging opportunities to reach out as many potential customers as they want while increasing their revenue.

Do you need your website to get into the top spots of search engines? You want your website to gain more traffic than what you have gained today? Do you have time to perform link building for yourself in which takes hours a day to build it manually? Are you really tired of working hours just to provide quality link building for your website? We'll, I think it's time you need a professional link builder.

But how do we know if the link builder we hired is truly experienced and high quality on his link building services? Here are the things you need to require him for some proof:

1. Past experiences

2. Past feedbacks from previous clients

3. Samples of his or her works

4. Sites that he or she has been working for (forums, blogs, social media, etc.)

5. Give him or her a demo work for a day whether its good or not.

But what about your budget for the service provider? Is it really gonna be stable enough? Try to spend $100 for the first month for the SEO service in the meanwhile, since the service provider is still yet to prove his or her skills. What package will you spend for the $100? You can use any of the combination here:

1. Forum participation, web directories, social bookmarks

2. Article and PR writing submissions, web directories, social bookmarks

3. Create Web 2.0 pages, blog commenting, social bookmarks

4. Forum participation, blog commenting, web directories

And many more!

You can create your own combination, until it really fits the budget for the service provider itself. Don't make advanced payments to the provider or after completion, try to pay at least 50% upfront for his link building or SEO services, and when completed another 50% remaining will be paid.

Let me show you on how a blogger experienced to be in managing more than one blog. Let's say we have 2 blogs? 5 blogs? 10 blogs or infinity? Can you handle that on your own? How can you manage them all, if you're not ready yet to do some internet marketing.

If you're owning a blog like Blogger and WordPress, you make sure that you have some passion on the niche of each blog you handle. If you want them to stay alive, better update it or else your blog will be dead for good. Not updating your blog according to one of the top bloggers in the world, John Chow, is probably dead.

So how will you manage them all? Are all of your blogs were truly you are passionate about? Or you just do this for making money? Here are some points I consider in order for you to manage them:

1. Manage at least maximum of five blogs. Update them twice or thrice weekly if they are still young. But if it's old like 1 year or something, once a week would be fine.

2. Choose only the niches that you are passionate about. If you have five blogs on your own, make sure that each one has a different niche for a total of 5 niches. If you're not passionate about it and think just to make money, you're a toast! It is how you are interested about and how you are truly dedicated to your niche or interest.

3. Find widgets and ads that are relevant to your niche, especially CPA and affiliate programs. For example, if your blog is all about weight loss, then your ads would be relevant to weight loss, and the products and CPA offers must be related too. If not, you will only gain traffic but not customers who wants to buy the product. Widgets are also attractive to them, as they keep on coming back on your blogs to comment more over and over again. Widgets like Twitter, Facebook and other applications are useful.

Now, you know how to handle them? My point here is not really complete but it's only my own idea of being a blogger. I am doing it now and it works for my two blogs in different niches. Just do what you can do, as long your blogs are always updated.