Lots and lots of people right now are finding lots of free items on the internet right now, and the owners of the websites are getting more benefits by giving away freebies to their customers. Why do they have great benefits than those who are doing eCommerce for those who want to buy cheap and expensive items?

I came across some of the latest freebie sites online, and I check their status through Page Rank, Alexa, backlinks and link popularity and it was very outstanding. They are applying some of their online marketing tactics just to send freebies and stuff to their customers worldwide, but why are they doing this? What benefits are they after with?

* Traffic - millions of people are downloading and sharing freebies and stuff with other ones, so freebie sites are totally big and can generate about 100K to 1 million visitors a month, or even more. They want to increase their popularity in the internet right now, when it comes to freebies.

* Ad revenue - programs like Google, MSN, Yahoo have their own ad networks. Adbrite, Chitika and Kontera are also paying per thousand views daily. Meaning if your freebie site has 100K or 1million views monthly, more revenue will come in to your ad network balance.

* Backlinks - it can be done through organic SEO, SEM or any link building methods that can provide link juice to some do-follow sites. Building backlinks on do-follow sites may increase or boost your PR, Alexa and traffic, while no-follow only relies on traffic.

I think freebies could be a big market. But where could we get these freebies and what are they?

* eBooks

* Software

* Wallpapers

* Music files

* Scripts

* PLR articles

These are called digital products. We can give them away for free only if the product gives you rights to do it once you avail it. Tangible products are not possible to be given away through internet, but only on direct marketing. Intangible digital products are the things we can do online marketing either free or paid.