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You are here : Home » Blogs » Will Search Engines give importance to Micro Links ?

Will Search Engines give importance to Micro Links ?

15 Jan 2010 12:02 am

The are lot of speculations going on in the SEO world. There have been a lot of predictions for 2010. The big question now is will the microlinks gain importance in the eyes of Search Engines ?. Blogging has changed from Megablogging to Microblogging. Twitter and Plurk are the most famous microblogging sites. While twitter has build up a strong presence in the Internet social media world, plurk has build a strong presence among Asia social media users especially users from Taiwan. My answer to the question is that there is high chance that Google starts giving more weightage to twitter microlinks as Google has already started to track the real time mentions. They have started showing the title as well as homepage of the website that is tweeted as microlink using bit.ly or using URL's shortened by other microlinking websites.This is a great sign that the tweets might pass some significant data that might be taken into consideration while search engines compute SERP changes.

Now the most important question comes up as how Google will determine which tweets are more relavant and which are not that relavant?. I would have to say that Google will use a similar meterics which they have been using for website relavance. Google has been using a concept like a webpage becomes important as more and more external webpages links of which more authority webpages are giving the links which have more number of backlinks. The same principal might be applied in the case of twitter profile. A twitter profile will get more authority if a lot of twitter profiles link to the particular twitter profile of which some of them are most famous twitter who have lot of followers and who follow a few. This will really make search engine conisered the twitter profile as a priorirty one and the tweets will get more importance.

Here is supporting view.

"One user following another in social media is analogous to one page linking to another on the Web. Both are a form of recommendation,” Singhal says. “As high-quality pages link to another page on the Web, the quality of the linked-to page goes up. Likewise, in social media, as established users follow another user, the quality of the followed user goes up as well". Read more here

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Comments
Daniel Lew Very very good post. I tend to agree that Twitter links in the future and how search engines will determine the most authority will be perhaps valued according to how many authority / quality links are pointing to one particular twitter page account. Just the fact that Twitter will be passed on in the Google search results is already in itself exciting. It will be fascinating to see what will be the real optimization technique that will be used to gain the highest search engine ranking benefits!
15 Jan, 2010
Raffy Tero I think this is a good post and very informative as well. It is necessary to give them importance between search engines and microlinks so that they will form together a big potential success in the near future.
15 Jan, 2010
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