I have noticed a new Name Search feature on Twitter. I think this is due to excess number of celebrities and brands joining the platform . This new feature will help us to search out a brand or a celebrity easily. This name search placement is going to be a free for the time being but Twitter might charge brands for a sponsered place as more brands start to join the platform.
Here is a screenshot of Twitter's new name search
Currently twitter is suggesting the top accounts which are related to the specific term for which are conducting the search. In future twitter might just make this feature a paid one so that tweeps/brands can place their accounts featured near a particular search term.The above search feature could also be turned out to be a follow suggestion in feature.
We need to wait and see what twitter team is planning to do with this new feature.
Here is the screenshot of previous normal name search on Twitter
I think that the new name search feature is more effective than the old one as we can easily get the tweeps with real time search terms.
I would like to hear your views on Twitter new name search as well the old name search feature.
I am a big fan of video optimisation, in particular Youtube optimisation. What I find is that if you can find certain keyphrases that have a good chance of being found in both Youtube and Google, then you will get a large amount of traffic come through to your site as a result.
You can do this usually by simply typing a keyphrase in Youtube search area and it will usually start coming up with suggested terms, then you just decide which title you would like to go for with your video.
The key thing here is to get good amounts of subscribers and friends to your channel, this will get you popular and have others link to your channel and give it more power in the serps. So getting backlinks to your profile an videos is one thing.
The 2nd thing is adding the right meta title and description and keywords for each video, be sure to add good titles and keywords.
And 3rd most important thing which not many people are aware of is submitting your video to niche video sites, for example if your video is about comedy, then submit it to Break.com before submitting it again to Youtube, this ensures you will get quality score to your Youtube video. If you have a video on SEO, then submit your video to GSEO.net/video-submit.php again this is an extremely score to Youtube.
You can monitor how you are doing and to some degree where your links and traffic are coming from through the insights tab. Here I have included some screenshots:
This gives demographic and regional information, very handy if your targeting a specific age group or city or country.
Here is very interesting information on the type of backlinks you are getting to your video:
The great thing about the insights tool is you can drill down even further by clicking on each area to get more information, then you can also generate a report using a csv file.
Here is some helpful information that can help you understand how to optimise a youtube video a bit better.
And lastly if your serious about ranking well then GSEO.net have an amazing video backlinking tool that can increase your video in the serps in literally minutes. By submitting your video through GSEO it will appear something like this with tags and be recognised to youtube as a quality backlink, check it out here:
There are many ways to promote your business through Twitter. Here are the 6 most effective ways to promote your business on Twitter.
1. Know your audience
Twitter is a community and so each member in the community should follow a set of rules. If you are planning to be part of the community then you need to first understand the rules. Spend some time watching how the community members do conversation and start learning the rules if the community. Find people who are interested in your area and start connecting with the right set of audience.
There is no harm in asking for help as you are new to the community. There will be a lot of members who would be ready to help you. The sharing of knowledge and interaction makes Social Media great.
2. Connect with people who are interested
When you are in Social Media space you should always know that you are not a brand and just a brand ambassador. You need to get real people who are interested in your brand and use them in an effective way so that they will become brand ambassadors for your brand. Customers should get the benefit of real time and they should get the information they require within less amount of time. You need to track each and every individual who is following you. There might be specific reason why they are following your brand. The competition in Social Media is going to be much stronger in the coming years as creating a database of people who are interested in your product/brand is always going to be a great asset to your brand.
3. Conversation is Key
Conversation is the most important thing for Social Media marketing. In a Social Media like Twitter you should be a real person rather than a brand. People like to connect with a real person rather than a brand. There is no point how big your brand/company is or how small your business. In social media the most important thing is conversion. You should have already noticed the success of @RSHotel. If you trying to conquer the space as a brand you may never win but if you are trying to create a conversation you will always get the right kind of output.
4 Be an ambassador:
The biggest thing to make sure is that you do not handle Social Media completely to a new person. Social Media must be handled by employees who have been with the company for a larger time and who knows about the company as you are going to promote your brand in front of a new set of audience.
We find that it works best when our clients designate a single person internally to act as a social-media liaison, or ambassador. Doing so ensures that the updates occur more frequently and result in less clutter. The social-media ambassador can then begin to build relationships with key customers, and those customers are then able to act as brand ambassadors.
Be sure to also establish some "rules of engagement" for your ambassadors. They will need guidelines to help them decide which conversations they should participate in and which should get escalated within your organization.
5. Give a reason to follow
People love to pass valuable information. If someone is following your brand that person might be interested in your product/services or might be eagerly waiting to find the right kind of offer. The people who follow your brand are your greatest strength on Social Media. Why not reward them? Give special offers, Discounts using Promo Codes. Do one-to-one conversation you’re your follow. Be active as often as you can and get engaged with your followers.
The next biggest thing you have to look into is “how to turn your followers into brand ambassadors?”. Ask your followers opinion when you plan to launch a product/service. Collect valuable information/feedback from your followers and use this data for future offers and promotions. The positive word-of-mouth in Social Media is more valuable than hundreds of testimonials on your website.
6. Track your conversations:
Last but not the least tracking your conversation is one of the most important factor in Social Media. Ensure that you check your @ replies and direct messages frequently and give necessary information to the people who ask for the same. Twitter search is another great feature to check the real time conversation about your niche.
There are a lot of twitter tools available and these tools help you to monitor positive and negative sentiment among users. If you want an in-depth understanding about the conversations it is better to use these tools.
If you want to discuss about any social media/SEO related topics you can follow me @cijoaj2003
The first and the foremost thing in Social Media is to interact and build up a reputation. Sales will start to generate as you build stronger relationships. The most important thing is to be yourself and be orginal. There is no point in doing something because your competitors are doing the same. Now the biggest question comes up "Does social media have the ability to convert ?". The answer to the question is that social media converts as long as you are doing it in the right way and targetting the right audience. You should have heard about Roger Smith Hotel "The social media hotel". Their twitter account is RSHotel. They have really build up a strong online presence through twitter and now they are so famous that social media users are recommending them to their friends, family and relativies. This means that social media can play an effective role in viral marketing campaigns. If you need to make the maximum benefit out of Social Media then you should give importance to the following things :
1) Participate where your customers want you to participate. Be active, interactive and build a strong community and maintain the same.. Remember that your customers are your strength.
2) Plan your social networking and social media efforts so that customers are motivated and encouraged to bring others into the fold and make them engage with the existsing customers.
3) When planning new promotional campaigns, recognize other users who are more likely to listen to your point of view and act on your behalf.
4) Design your programs so that they are extremely easy for your existsing customers as well as the new prospective customers to share with their network of friends on the social platforms of their choice. Be with them throughout the journey.
5) Carry your long tail of cutsomers from one campaign to another. Provide them with additional customer value in return.
If you need further discussion about the above topic you may contact Cijo Abraham Mani,SMO Expert and Search Evangelist.
I have been quite addicted to using StumbleUpon, which I search some of the related websites in my niche and what interests me. I also studied on why we need to Stumble our site? We'll, first of all StumbleUpon is a social bookmark or social media platform with the likes of Digg, Delicious, Twitter, Facebook and so on. I also searched some topics on "Making Money With StumbleUpon". I did search it and I got good results, and I read the whole thing step-by-step.
SO the question is do you think that is easy to make money with StumbleUpon? Well of all the things like affiliate marketing and eCommerce it is very difficult to make money and it requires a lot of attention in sales conversion type marketing. But as for Stumbleupon there is certainly potential to earn using non blackhat methods.
It's pretty challenging right? There's one thing that I know that is not allowed on StumbleUpon, and that is paid shortening links like LinkBucks, LinkBee, Jacket Link Advertising and many more. Why? It's because they don't like spam attacks from other third party sites who try to take advantage of StumbleUpon and to break it's image on their faithful members.
I suggest that you create your very own landing page like Squidoo, Weebly, Yola, Blogger or WordPress, and there you can attach your own affiliate link or paid short link for the visitors to click and you make money online. Oh, I almost forgot of what my topic is all about. Why is it that we need to stumble our own website on purpose? We'll for me, it's because we want to increase my site's popularity on StumbleUpon and to increase the number of subscribers on my account.
In that way, I may be able to automatically update them and when they do receive my e-mail, they will click on the link and to complete offers or purchase a product with my affiliate or CPA link, or paid short links. We'll, if you guys think that StumbleUpon can give you loads of traffic and money, then try it for free. No risk about it, only follow the house rules!
Twitter now has followers as well as lists. We might have came across profiles having many followers and few lists. I would measure a twitter user strength based on the list. Many lists someone is on will prove that much more useful the person's tweets are rather than looking into the follower count. The twitter lists are more influencial because the lists are places where there is active participations. A list with people would probably get more listeners than the usual followers. The follower count can be increased while the list count comes when someone adds us to his/her list of a selected list of followers.I have recently came across a structure on how twitter will weight the list.
The above structure shows that list can be as effective just like sitelinks of a website which is an authority measure of that particular website in search engine. What are you thoughts about Twitter lits ? Please share you thoughts as comments or get in touch with me through my twitter.
A lot of rumours are being displayed in real time search results due to the real time search integration to search engine results. The false information are being promoted virally through twitter and other real time social media. How search engines would prevent this type of false information being displayed on their real time search results is not yet clear.
Search Engine's should come up with a new technology like Page Rank which I do like to call as Social Rank. The tweets that come online at real time in search engines should be based on the Social Rank. The social rank of each profile must be based on the credibility of the users social presence and interaction.
I hope that this way we can really get the correct news at the right time. Real time search should provide the correct news not just the real time data which might be false information.
In the morning on feburary 3rd, 2010 TV channels created a flutter airing incorrect information about the death of popular movie star in malaylam and it was tweeted virally. The real time search started showing the false information. At 1pm the channels said they regretted airing the false news but within this time the news had virally reached to thousands of people around the world.
The TCS hack was in the real time search results today. The website was hacked by a french hacker according to relevant sources and the domain was put to sale.
Real time search have its own merits as well as demerits like any other technology. Search Engines needs to ensure that they start measuring the Social Rank of each profile rather than the Page Rank which seems to be an irrelevant source to measure credibility.
Do you think Search Engines should measure Social Rank? Tell us what you think
Are you ready to spread the word for your own social media? I believe that social media is one of the fast growing business in the internet right now. But why is it that you must turn on your microphone for this? Is it you're going to audition like the American Idol? Or you want to be the next America's Got Talent? We'll, you're wrong.
Social media sites are designed for people who want to share anything they want with regards to entertaining them like videos, glitters, games, music, and anything that can entertain and attract the people like me. Some of the hottest social media sites like Facebook, Twitter and Youtube are now on the top of the mountain, while the rest are still developing.
If you're going to create another social media and would like to announce it, simply turn on your microphone by what? Of course, if you are launching a new product, service or website, it needs a press release. You will create your own press release by yourself and increasing the microphone's volume to submit into various top press release sites like Free-Press-Release, just like you shout your news to many people.
I believe that new social media sites are definitely needed mostly by webmasters and bloggers too, in order to increase their exposure by getting lots of backlinks and traffic to their website. I experienced it right now that when I want to shout using my microphone, people gather around on me. This is truly the same thing when I want to shout in a "quiet" way by using press release as my microphone to let people gather around and check the brand new social media of my own in the internet today. Is that simple, huh?
Did you always login to your Youtube account? Can anyone please tell me if we can do some video marketing and SEO using Youtube? There are more "Youtube sensations" there like MeekaKitty, Juicy Jabber, Shane Dawson, Fred Fowler, NixiePixel and many more which are successful in their video marketing just for entertaining lots of viewers out there.
But they don't know that if they could use affiliate and CPA offers to market into Youtube by the use of video, you can earn revenue, sales and leads from there because Youtube is very popular to video marketing, and lots of professionals out there are beginning to use Youtube as a source and portal of video marketing and SEO.
I can see that money making opportunity videos are there to attract more clients, customers and visitors in order to gain more views and increasing their leads of their program, and I think it's going to be great when I want to market my own money making system and other products I will promote from Clickbank, CJ, Amazon, etc.
Youtube is a very useful portal or social media for professional video marketing purposes, rather than Veoh, DailyMotion, Megavideo, etc. I already have a plan with my friends to make our own video to promote our services and other affiliate and CPA products and offer that can make us profit. It has lots of backlinks and millions of people are always logging daily and they have a very huge traffic also. It's good for online video marketing business.
The are lot of speculations going on in the SEO world. There have been a lot of predictions for 2010. The big question now is will the microlinks gain importance in the eyes of Search Engines ?. Blogging has changed from Megablogging to Microblogging. Twitter and Plurk are the most famous microblogging sites. While twitter has build up a strong presence in the Internet social media world, plurk has build a strong presence among Asia social media users especially users from Taiwan. My answer to the question is that there is high chance that Google starts giving more weightage to twitter microlinks as Google has already started to track the real time mentions. They have started showing the title as well as homepage of the website that is tweeted as microlink using bit.ly or using URL's shortened by other microlinking websites.This is a great sign that the tweets might pass some significant data that might be taken into consideration while search engines compute SERP changes.
Now the most important question comes up as how Google will determine which tweets are more relavant and which are not that relavant?. I would have to say that Google will use a similar meterics which they have been using for website relavance. Google has been using a concept like a webpage becomes important as more and more external webpages links of which more authority webpages are giving the links which have more number of backlinks. The same principal might be applied in the case of twitter profile. A twitter profile will get more authority if a lot of twitter profiles link to the particular twitter profile of which some of them are most famous twitter who have lot of followers and who follow a few. This will really make search engine conisered the twitter profile as a priorirty one and the tweets will get more importance.
Here is supporting view.
"One user following another in social media is analogous to one page linking to another on the Web. Both are a form of recommendation,” Singhal says. “As high-quality pages link to another page on the Web, the quality of the linked-to page goes up. Likewise, in social media, as established users follow another user, the quality of the followed user goes up as well". Read more here
