02 Nov 2009 01:58 am
If we build some backlinks to our site for some link juice and potential increase of the page rank and SERPS, what is the main role of Google backlinks? How did they put themselves here and what do we expect of their output?
It's like what we're doing right now, just to build more links to our website. There are many ways to build links like forum participation, social bookmarking, do-follow blog commenting, web directories, article and PR submissions, linkwheeling, and many more.
If you're really concern of the backlink's role in Google, here are they:
1. To gain popularity of your website
It's a tough competition out there guys. We need to be smart and dedicated in order to make our website more popular and a high threat competitor through keyword or keyphrase combination, original contents, design and development and so much more.
2. To increase web traffic
Whether you build up your links in a do-follow or no-follow website, you still gain traffic. People are clicking and browsing your website and you might gain more visitors and feedback from them. Do-follow may reflect the rankings and popularity, while no-follow only relies on web traffic.
3. Increase your SERPS
This is only applicable to do-follow sites which you build relevant links there. It is "spidered" which your link juice might grow and will boost up your page rankings and search results. This is very important however through keywords, we must stick to low or average competitors, but higher ones have no chance at all.
These are just simple, but a big role to Google and to your site. through popularity, traffic and SERPS, your business would be successful someday as we develop more and more backlinks to our websites or blogs.
02 Nov 2009 02:27 am
We are very familiar of websites and blogs right? If we setup a website or blog, there are two main parts of it which are home page and internal pages. Let's try to define simply what are they all about:
1. Home Page - this page is the main or default part of your blog or website. This is mostly visited either typing the website or click it on the search results. If we search keywords on it, we can see that within the top 5 or 10 of the search results, it will direct you to their main page or what we call the home page. They're also the main attractions of the visitors which you send them a welcome and introductory message for entering the blog or website. Your website cannot exist without a home page.
2. Internal Pages - these pages are the other sections of your website. For example, if you have managed a forum for yourself, your internal pages would depend on your niche, like I say SEO. Internal pages are supporting pages of the home page. If our niche is SEO, the internal pages would be related to SEO like link building, affiliate programs, keyword research, etc.
Speaking of keywords, it's a big question on where we must put the keywords. Could it be on the home page alone? Or in the internal pages? Or even both? We'll, my answer is both because in the internal pages, when you post blogs and updates with the keyword attached, it would still reflect on the search rankings and results as well. The same thing with home pages.
Your style of setting up your own webpage or blog depends. Every niche and person who has their own blog or website have differences in their styles of managing their home page and the internal pages itself. As long they exist, your website's activity could give a boost while doing SEO and traffic to other websites and classified ads. There's nothing wrong if you put both keywords on home page or internal pages, only if you manage them well.
02 Nov 2009 03:34 am
When we're looking at the trends in the past, present and future, it changed so fast which will not last long for up to a week or less. Like we use Google Trends, it simply tells us the latest happenings or the most talked about keyword or keyphrase for today.
For example, last July or August 2008 when Michael Jackson died, people are now talking about Michael Jackson, blogging about him, playing songs and watching his own videos on top social media sites like Youtube, Veoh, etc. People are also sending private messages to their friends about his death, and most especially, they "Tweet" them using their Twitter account. Also, they pay tribute to him by signing his songs and thrilling dance moves.
That Michael Jackson trend has been gone already after one to two weeks, and new trends are coming up again. This is where we rely on our niches through the use of niche marketing. When we take a look at some different niches, what could possibly be the niche that can last longer, or what the people or searchers find most and gaining importance of it?
Niche marketing is simply to analyze what type of niche is the best for our website or blog, in order to gain targeted customers or visitors back to our website. This is an important thing that we should rely on. Anyway, here are some niches that I usually searched on what has been talked about, and it's not based on rankings:
1. Health
2. Weight Loss/Acai Berry
3. Forex
4. Travel
5. Search Engine Optimization
6. Home Improvement
7. Insurance
8. Credit card/Debt consolidation
9. Poker and Gambling
10. Finance
These ten niches will give you a better chance for your customers to increase, which they consider them very important and very high demand worldwide. Mos buyers are looking for service providers or sellers to buy these articles on their respective niches on their blog or website. If you're trying to write an article that is not on the list here, you will only have a slight chance from 1% to 5% that your articles can be sold or marketed in the internet.
I suggest you focus on these top ten niches that will give you a better chance like we say 40% to 70%, and it will make your articles on demand and it will gain them attraction and invites from other people to recommend your website or blog.
02 Nov 2009 09:40 pm
Aside from focusing ourselves to optimize our websites in Google, how about we optimize it to other search engines like Yahoo, Bing, Ask, Dogpile, etc. For me, it is possible. But there's a catch. If you know your target market and your targeted traffic to a search engine, that's an advantage. But what makes you think that optimizing your website to other search engines is really worth?
Since Google is mostly used by webmasters and bloggers to generate more backlinks and targeted traffic, we can do the same to Yahoo, Bing, DogPile, Ask and other lower types of search engines. But first we need to know how to index our websites to these search engines.
Google has their own program called Google Webmaster Tools, which is very easy to deal with, and to submit your URL for indexing your site. Indexing is very important because without this, your optimizing job will be useless. Yahoo and Bing have their own webmaster tool, same with Ask and DogPile, but it's too difficult to use.
If you also know about search engine marketing (SEM), we can only submit our website by just including the URL there and to be included in their index, but you only have less than 10% chance that your site might get indexed to these search engines without doing it manually, unless you hire a professional search engine marketer.
If we want to index our website and to perform search optimizing, we should do it manually, not using some auto-submission software, because it is considered as a "Black Hat" style, which search engines like Google, Yahoo, Bing, DogPile and Ask are against it, because it will only destroy their reputation. We must not do this illegally, but rather to take it slow but sure in indexing and optimizing our websites to search engines, so that it will be considered "White Hat" and SEO-friendly too.
02 Nov 2009 09:54 pm
If we were about to provide a sales copy for our e-book, which one would be the best to present as a great introduction to the customer itself, the long one or the short one? What could be the differences among them in order to provide a good sales copy to deliver the message to the customer or the reader itself.
1. Long Sales Copy
Long sales copy is quite simple to define. It is a sales copy which is longer that you need to scroll all the way down below just to provide complete message to the customer. Long sales copy might include multiple videos, audios, illustrations, screenshots, testimonials, long sales letter and descriptions and a cart button for payments. This is where the customers have hard time to understand and read all the way down below. 70% of them, are just scrolling down and ignoring the rest of the content by moving to the cart section without reading the long sales copy. This is one thing that those e-books which have long sales copy are having less sales.
2. Short Sales Copy
Short sales copy is an opposite of long sales copy. It is shorter which the customer doesn't need to scroll it down to read the full message, or just scroll a little. The copywriter completely summarizes his e-book on what is inside of it, and he will just provide individual links to multiple sections which the long sales copy does have any information necessary. Short sales copy includes one video and summarized content, along with the title that catches the attention of the reader or the buyer itself. Many of the copywriters who provide short sales copy are very successful in their business, as they gain more sales than long sales copy e-books.
This is one thing that copywriters have in store for their success, and that is to compare which one would be the best to introduce for their customers and visitors. It's either you choose short or long sales copy, it doesn't matter at all, because it's your own choice you make for your e-book.
02 Nov 2009 10:04 pm
Many of us right now are familiar of Twitter right? It is said that Twitter is rarely used for fun and gaining more followers just for nothing, but they don't know that hey can also use Twitter for business? It's practically simple which online marketing is included for this unique plan.
Twitter allows you to add links to your "tweets", as you keep on promoting your products and services over and over again. But there could be a rule which Twitter must not let the members spam in their database. Twitter will generally suspend your account if you promote the same link over and over again, straight forward.
Twitter has been a cool social community program that lets everyone follow each other on their "tweets". Even celebrities are also enjoying their "tweets" by posting their own short message on the Tweet board, which something tells us one question which Twitter has "What are you doing?" But we don't abuse them by just promoting the same links which Twitter will not recommend them to use it over and over again.
One solution which you can promote your same website with different links is through shortening your URL. Some of the top short URL programs like bit.ly and TinyURL.com are instantly working. You just register on their database and to submit your website, which they give you a random link extension to the main one. If you submit it multiple times, link extensions are given randomly which makes your URL very different, but when someone clicks the URL, it's just the same thing.
This is where online and affiliate marketers are very successful in their business, even Twitter has a no-follow attribute. They're just concern of the web traffic and targeted customers which they can generate revenue and sales from their income streams like Clickbank, Amazon, CJ, Adsense and many more.
Twitter is very useful in online marketing, only if we're wise enough to make our links short and different from one another, and it's a good trick!
04 Nov 2009 12:21 am
One way which you can increase generating sales to your website or blog is through web traffic. Web traffic can be implemented manually on your website or blog by just updating it and write a least one blog post a day. It also depends on how your content ins unique and awesome, as it differs from any other content which is a piece of garbage, or is being copied from another source, or you did not use your keywords wisely.
In this way, you will determine on how many visitors you generated daily once you optimize it and to update your blog daily. Here are some certain keys on which your traffic and targeted customers may take effect:
1. Originality - your content must be 100% original. It is truly said that when you post unique and original content that has not been copied from any other websites, it may gain attractions from the customers and to give feedbacks on your article or content. You will gain traffic when the readers might share this to others.
2. Use of keywords - this is another important role of your blog. Keywords are based on what mostly people searched in their respective search engines like Google, Yahoo and Bing. You must use low or average competitive types, because if they search it using your keyword or keyphrase within your blog's content, you will be seen in the top search results.
3. Product hoplinks - if you try to deliver a message on which relates to your product or service, at the last parts of your article, try to make a suggestion by promoting your own product and attach a link on the product or service name, and give description and benefits o it. In this way, you will gain more web traffic and sales for the customers to potentially make an order to the product you have promoted and gaining commissions.
4. Subscription and bookmarking buttons - if the customer is satisfied in your website or blog, try to add widgets like ReTweet buttons, Connect with Facebook, Digg This, Link Me, etc. In this way, you need to add these buttons manually on each blog post and you will gain more followers and traffic from them. If hey subscribe in your list, every time you add a blog post, all of them will be updated by e-mail.
These are the few things in which you increase your sales by means of using web traffic wisely, with the support of optimizing your own blog or website.
04 Nov 2009 01:10 am
Many of the clients right now are looking for some proofreaders who will edit their articles which are crappy and vague. About more than 50% to 70% of the clients are likely to proofread their articles for some corrections.
Some service providers in different databases are just writing crap or vague type English, which will affect the author's image or the buyer itself by getting some unpleasant comments from the fluent ones. Proofreading may cost you some time, depending on the number of articles you have in stored.
Here are the necessary basis on which you need to proofread your article:
1. Grammar - this is the first priority of your article. Most of the clients are just getting less than 50% approved native English speakers on different databases, and they recommend a perfect English grammar for their articles or e-book.
2. Punctuations - this is another basic English lesson, on how to use them by writing a sentence. If you are a professional but vague or crap in English, then you're a loser. It could be possible that you don't attend your English classes or review them after all. Although you understand English, but in terms of wrong punctuations, you might be insulted. This is another thing which the clients need to proofread the article.
3. Sentence or paragraph structure - this is to determine on how you construct your sentences or paragraphs well. In sentence and paragraph structures, you need to follow their basic or standard procedure for a better look in your article or e-book. This is another important part of the article that needs to proofread, which you deliver a good message to a reader by understanding it, and it needs proper sentence or paragraph structure. If you don't apply it, it leaves a bad feedback to the reader and will not recommend your article.
4. Typographical errors or misspellings - this is another basic type of English. Before we publish our article, we must double check it carefully for some errors and wrong spellings, but many of the service providers are ignoring it and immediately publish or give it to the customer without double check. There are so many cases on which the clients complain about the typographical errors and misspellings, and this is another important part to proofread your article.
Only about 30% to 40% are excellent proofreaders here in the world, while the rest are just using softwares or even using another crappy or vague type English on their articles or copyright. This is how we base our articles and e-books in terms of proofreading through grammar, punctuations, sentence/paragraph structuring and checking for typographical errors or misspellings.
04 Nov 2009 01:34 am
If you're planning to write an e-book that needs a good copywriter, you need one. You have to hire a real "creature" than to hire a robot. Why? If you are hiring a robot that will write your articles or-ebooks, it's not possible. If you are just relying on softwares that don't guarantee you perfect English grammar, punctuations, typographical error-free, no wrong spellings and proper sentence structure, you might be losing yourself.
It's just that you're using a robot program that you made yourself a 'bot" by using them, and it's not recommended at all. I think it's better you will hire a real "creature". But if you will hire this creature, you must expect a good criteria with him through any of the following:
1. Highly-experienced - the copywriter must have previous successful experience in copywriting that requires him to show off some of his previous works.
2. Always motivated - the copywriter must have interests on being motivated by you, in order to keep him going on his copywriting job on your e-book.
3. Aware of time - if you have set a timeframe for your copywriter, don't make it too fast, but rather make it a long term one. It's better to go long term, so that the copywriter may think of some broad ideas that will enhance your e-book's content. Unliek short terms, you only have low quality ideas and content.
4. Payment expectations - your amount must be estimated to the copywriter's expectations on his previous works. It's not recommended that you pay him advance or payment after completion. The best way to do it is to pay him 50% upfront, and pay the rest after the work is done.
This is one way which you base the criteria of the copywriter that needs to have a good deal with it, and possibly a long term partnership with each other. You must not let him use the robot or software to just making some adjustments, but not good enough, instead you hire him as a real "creature" to do some copywriting in your e-book.
05 Nov 2009 02:01 am
For several years, when internet was introduced to the world decades ago, it was meant for business. Companies and firms are likely searching many ways to market their business globally, through the use of internet marketing.
Internet marketing is the way we convert our business into reality, which we use virtual techniques to market our business to the world through the use of internet. As we all know, many businessmen are having such dedication and passion to make their business run for a long time. Not only we use them to market in a manual way or just within our city, but rather we will expand them to the internet world where all of the people worldwide will see and check out your business, without paying for a plane or boat ticket to market your business.
It was been practiced since the early 1990's, which many business firms in America, United Kingdom, Canada, Australia, Philippines, China and the rest of the world are so successful in terms of their sales, web traffic and most especially their popularity that includes search engine optimization.
Internet marketing nowadays has helped many individuals and companies to fulfill their destiny by means of increased generating sales and web traffic. It attracts more individuals and customers of their needs just in case if the customer wants that product of yours which is not available in his or her area, he or she can purchase it through credit card payments and to be shipped in their doorstep for a few days.
Internet marketing has also been very successful in banking with the use of e-commerce. If you have bank accounts that you want to transfer your funds, sending and receiving payments from clients, monthly bills, etc., banks have their program that you can log in your account online and to do whatever you want for their services.
This is where internet marketing was used, for making things faster in business firms like banks, stores, services, and so much more.
